Naming · Identity · 3D
Maraş
Turkish stretch ice cream, given a heritage it deserves.
- Scope
- Naming + brand + full site
- Timeline
- 2 weeks
- Stack
- Next.js · Framer Motion · 3D renders
- Role
- Naming · Identity · 3D
The brief
Build a heritage brand and a retail line from a blank page.
My role
Naming and brand identity (a heritage seal), 3D product tubs, playful-premium motion.
The signature detail
A hero scoop that genuinely stretches as you pull the page.
The result
A boutique-heritage brand with an in-store product line.
- Full naming + identity system
- 3D product tub renders
- Playful-premium motion language
Self-initiated concept build — a fictional brand, shipped as a real production site.
The difference, in one drag
